Restaurant menus
A code on the table leads straight to the menu. You change prices on the website and the code stays the same, so nothing needs reprinting.
Create a QR code in your brand colours, with your own logo in the middle and the colour and style you choose. Download the file and put it on a business card, a flyer or a menu. Free, no account needed.
Free tool
Add your logo, pick colours and a style, download the file. Free and no account needed.
Would you rather I did it for you? Write to me · Guide: how to make a good QR code with your logo
A QR code makes sense wherever someone has a phone in hand and does not want to type an address. These are the uses people ask about most.
A code on the table leads straight to the menu. You change prices on the website and the code stays the same, so nothing needs reprinting.
Instead of typing your web address from paper, the customer scans the code and lands on your site. With your logo in the middle it looks like part of the design, not an add-on.
The code takes people from paper to a specific page: an offer, a sign-up form or directions. You can measure how many actually visited.
Instructions, ingredients, a how-to video or a warranty page, without taking up space on a small label.
A code with the network details: guests scan it and connect without you reading out the password. Works well in cafés, offices and holiday rentals.
A code that leads straight to your Google review form. The easiest way to get a happy customer to actually leave a review before they go.
The most common reasons a printed code will not scan. Each takes a minute to avoid.
Scan the finished file with two different phones, ideally one Android and one iPhone, and check it leads where it should. A fix after printing a thousand flyers costs far more than a minute of testing.
Yes. QR codes have built-in error correction, so they read even when part of the surface is covered. A logo in the middle taking up to about 30% of the code does no harm.
Even so, always test the finished file with a phone before sending it to print.
No. It is a static code: the address is stored in the image itself, so it works forever and does not depend on any redirect service that could one day disappear.
The downside: once printed, you cannot change where it leads. So point it at a page on your own site rather than a link that might change.
For print, SVG. It is a vector format, so it keeps its quality at any size, even on a banner.
A high-resolution PNG is fine for screens and smaller prints.
Yes, with no account and no e-mail address needed. You create the code, download the file, done.
On things held in the hand, like a flyer or business card, the minimum is about 2 × 2 cm.
Rule of thumb: the side of the code is about one tenth of the scanning distance. A code on a shop window read from three metres should be about 30 cm.
If the code should lead to a website you do not have yet, or one you are embarrassed by, write to me. I will tell you straight whether it is worth fixing or cheaper to build a new one.